Being prediabetic after the age of 40, Kanakalakshmi, the proprietor of Keerthi Associates researched about best nutritious food and food routine. During the research, she discovered that it is advised to take breakfast within an hour of waking up and the best way to start was to have a healthy drink with lots of fiber and proteins. This led her towards millets which proved to be the best breakfast option not only for her but for everyone. She started sharing the health mix with family and friends, and received good responses. That prompted her to start this as a business. Besides, FMCG is one such sector which grows with each passing day and has the potential to make every woman an entrepreneur.

Having worked in various organisations for more than 10 years, Kanakalakshmi wishes to work for herself and contribute towards the cause of women empowerment by empowering many women through this venture going ahead.